by KamyarShah | Mar 27, 2019 | Blog
How To Hire an Interim CMO You work hard for your business. Naturally, you want it to thrive. It may be tempting to try to handle everything yourself so that you maintain control, but this can be a recipe for disaster. This is especially true when it comes to your...
by KamyarShah | Jan 25, 2019 | Blog
Who could forget when IHOP changed its name to IHOb last summer, a move that had people talking and creating memes for weeks afterward? What about when SpaceX took the Tesla Roadster into space? You might even remember when Coca-Cola named K-pop group BTS as its new...
by KamyarShah | Dec 14, 2018 | Blog
Fractional Chief Marketing Officers: Is Hiring One the Right Move for Your Company’s Bottom Line? What’s up next for your company? Are you launching a new product or merging with another business and in need of some rebranding to fit the new deal? Maybe...